About SwipeToLaunch
SwipeToLaunch is a launch directory built around one mechanic: swipe. New startups, SaaS products, dev tools and apps appear one card at a time, and visitors swipe right if they like the idea and left if they don't. Every swipe is a vote, no account needed.
The ranking comes from approval, not upvote counts. A product's score is the share of its swipes that said launch, and the board weighs that share against sample size, so 100% from 2 swipes sits below 92% from hundreds. Below 5 swipes a score is labelled Early. One vote per person per product.
For makers:
- Submit with one link and no account; the site drafts the listing from your page
- Free listing: put the SwipeToLaunch badge on your homepage and the listing goes live, with a followed link while the badge is up
- Paid plans, one payment with no renewal: Ship $9 (live today, no badge, permanent followed link), Boost $19 (adds 7 days first in the deck and at the top of the board) and Spotlight $29 (30 days first and pinned on the home page, plus a permanent gold tick)
- A moderator reviews each new listing within about a day
- Every product gets a public listing page, a place in the swipe deck and a spot on the weekly board
For developers and agents: REST, MCP and Markdown access at /developers.
What SwipeToLaunch does
- Tinder-style voting
- Users can vote on new startups and apps by swiping right if they would use it, or left if they wouldn't.
- Weekly leaderboard
- The best products are ranked each week based on the number of right swipes they receive.
- Free and paid listings
- Adding a product is free with a badge, or live today from $9 for a one-time fee without a badge and a permanent link.
- Vote visibility
- Every swipe counts as a vote, ensuring that all community input is recognized in rankings.
- Spotlight feature
- Paid plans like Spotlight allow products to stay at the top of the leaderboard for 30 days with a permanent gold tick.
Who it’s for
This platform is best for startup founders looking to gain visibility and feedback on their new products in a competitive marketplace. It suits both indie developers and established startups.
What it costs
There are multiple plans starting with a free option, with paid plans beginning at $9 for a live listing without a badge, going up to $29 for extended visibility and features.
