Advertising Disclosure

How we make money

List Maro is a curated directory of SaaS products. When paid placement is available, revenue comes from those placements — not from selling votes, review outcomes, or ordinary editorial follow links.

In plain words: a paid placement buys visibility (for example a featured slot, priority review, or other plan features we publish at the time of purchase). It does not buy a guaranteed rank forever, a guaranteed number of clicks, or a dofollow link.

What paid placement is — and is not

• Paid placements are labelled. Featured or otherwise paid slots are marked so you can tell them apart from organic listings.
• Paid links are sponsored. Outbound links on paid placements use rel="sponsored". Our database is constrained so a paid plan cannot carry a dofollow link.
• Votes are not for sale. Community upvotes remain a separate signal. Paying does not add votes to a listing.
• Review outcomes are not for sale. Priority review may shorten the queue; it does not guarantee approval. Listings that fail our standards can still be declined.
• Free listings stay free. Submitting a tool for ordinary editorial review does not require payment.

Editorial listings

We may add or curate listings ourselves as part of building a useful directory. Those editorial listings are not paid placements. Where we mark content as editorial or staff-added, that mark is intentional.

Affiliate links

We do not currently run an affiliate program and do not use affiliate tracking links on listing outbound URLs. If we introduce affiliate relationships later, we will update this disclosure in the same change that ships them.

Why this page exists

Clear disclosure helps you evaluate the directory fairly. This page is written to align with the spirit of the US FTC’s endorsement guides and ASCI’s guidance on advertising disclosures in India: material connections that affect ranking or visibility should be obvious.

Related documents: Terms of Service · About.