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GrowthBook logo

GrowthBook

A platform for experimentation, feature flags, and product analytics for product teams.

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About GrowthBook

GrowthBook is a platform designed for product teams to manage experimentation, feature flags, and product analytics. It is particularly aimed at modern product and data teams, enabling them to efficiently run rigorous tests and make data-driven decisions. What sets GrowthBook apart is its warehouse-native architecture that allows for integration directly with product data, making it easier for teams to track user behavior and identify growth opportunities. Additionally, it supports a wide range of integrations and offers both self-hosted and cloud options, catering to different deployment needs. Built with AI capabilities, it helps teams ship features quickly while ensuring safety with mechanisms like auto-rollbacks. GrowthBook’s open-source nature ensures transparency and flexibility, making it an attractive choice for companies looking to enhance their product development processes.

What GrowthBook does

Experimentation
GrowthBook enables teams to run rigorous tests at scale, allowing for faster results and bigger impacts.
Feature flag management
The platform provides auto-rollbacks and ramp schedules with guardrails, ensuring safe feature rollouts without fear.
Product analytics
GrowthBook connects to existing product data, helping teams understand user behavior and track trends for better decision-making.
Open source platform
Being open source, GrowthBook offers total transparency and customization for users.
Self-hosted option
Users can deploy GrowthBook on their cloud or on-premises, giving them complete control.

Who it’s for

This product is suitable for modern product teams, particularly in engineering, data analysis, and growth roles. It is not tailored for non-technical users without a need for experimentation or analytics.

What it costs

GrowthBook offers a free tier for up to 3 users with unlimited feature flags and experiments. Paid plans include the Pro plan at $40 per seat per month and an Enterprise plan with custom pricing.

Works with

  • Slack

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Details

Platform
Web
Pricing
Freemium
Best for
Analytics, Developer Tools
Launched
9 Aug 2026

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