---
title: "Plausible — A simple, privacy-friendly alternative to Google Analytics."
source: https://listmaro.com/tools/plausible
description: "Plausible is a lightweight and open-source alternative to Google Analytics that prioritizes visitor privacy. It is designed for anyone managing websites,…"
updated: 2026-08-10
---

# Plausible

> A simple, privacy-friendly alternative to Google Analytics.

- **Website:** https://plausible.io/
- **Pricing:** Free trial
- **Categories:** [Analytics](https://listmaro.com/categories/analytics)
- **Tags:** [Open source](https://listmaro.com/tags/open-source), [ecommerce](https://listmaro.com/tags/ecommerce), [privacy](https://listmaro.com/tags/privacy), [lightweight](https://listmaro.com/tags/lightweight), [user-friendly](https://listmaro.com/tags/user-friendly)
- **Upvotes:** 0
- **Listed:** 2026-08-09
- **Last updated:** 2026-08-10
- **Placement:** Editorial listing — not paid for

## About Plausible

Plausible is a lightweight and open-source alternative to Google Analytics that prioritizes visitor privacy. It is designed for anyone managing websites, including ecommerce platforms, SaaS products, agencies, and content creators. Unlike traditional analytics tools, Plausible does not rely on cookies or track individual users, which means no cookie banners are required, making it more user-friendly for visitors while ensuring compliance with privacy regulations. This analytics tool provides an intuitive dashboard that summarizes essential metrics in a straightforward manner, so no prior analytics experience is necessary to understand the data. The platform is hosted in the EU and emphasizes data transparency, allowing users to run their own instance if desired. Plausible also features functionalities like automatic scroll tracking, real-time monitoring, and custom revenue tracking, catering to businesses of varying sizes, from small websites to enterprises with extensive traffic requirements. With a focus on simplicity and performance, it is a practical solution for those overwhelmed by more complex analytics platforms.

## What Plausible does

- **Automatic scroll depth tracking** — Scroll depth from 1 to 100 percent is tracked automatically on every page without any setup or tag managers.
- **Monitor traffic from AI tools** — Users can identify which AI tools like ChatGPT, Perplexity, or Claude send traffic to their website and analyze their visitor conversions.
- **Analyze SEO performance** — By connecting Search Console, users can view search queries and organic performance directly within the Plausible dashboard.
- **Real-time dashboard** — The dashboard provides live traffic updates every 30 seconds, displaying the same metrics as the main dashboard.
- **Codeless goals and revenue tracking** — Any page can be turned into a goal, and users can automatically track events such as file downloads and form completions.

## Who it’s for

This product is aimed at ecommerce sites, SaaS businesses, agencies, creators, publishers, and enterprises.

## What it costs

Plausible offers a 30-day free trial. The Starter plan costs $9 per month and supports up to 10,000 monthly pageviews, while the Business plan costs $19 per month and supports up to 10 sites, among other features.

## Works with

Slack, Google Analytics

## Plausible alternatives

- [Fathom](https://listmaro.com/tools/fathom) — Fathom is a privacy-focused analytics tool for tracking website performance.

Full comparison: https://listmaro.com/alternatives/plausible

## Related tools

- [GrowthBook](https://listmaro.com/tools/growthbook) — A platform for experimentation, feature flags, and product analytics for product teams.
- [ZapDigits](https://listmaro.com/tools/zapdigits) — Marketing dashboards for agencies across the EU.
- [Dashi](https://listmaro.com/tools/dashi) — A full-screen ambient analytics globe with live numbers and chill music.
- [TotalASO](https://listmaro.com/tools/totalaso) — An all-in-one App Store Optimization toolkit for iOS developers and app marketers.
- [ProjectHQ](https://listmaro.com/tools/projecthq) — A unified platform for managing SEO, content, analytics, chat, and CRM.

## About this data

List Maro is an early-stage, human-reviewed directory of SaaS products — nothing is published automatically. Numbered category rankings appear only after the published evidence thresholds are met; promoted placements are labelled and kept separate from organic ordering.

- **Canonical page:** https://listmaro.com/tools/plausible
- **Publisher:** List Maro (https://listmaro.com/)
- **Machine index:** https://listmaro.com/llms.txt
- **JSON API:** https://listmaro.com/api/public/openapi.json
- **Methodology:** https://listmaro.com/methodology